Your presence on social media is make or break.
Do you ever open up Instagram and just stare at a blank cursor? Or wonder how you can get your posts to gain more traction? The answer my friends is strategy. It's all about making a calculated effort in the image selection + copy + order of your posts. Let me be real - there is no magical formula. No pixie dust. BUT! There is data & consumer science. I'll be using both to curate something special, just for you!
People buy from people. Building your know, like, trust factor is HUGE! The first step is to add a little personality to your social media presence (or a lot, I'm here for it).
Social media is sooooo much fun - especially when you have a game plan. It takes the pressure off posting in the moment or not having an idea of what to say. Plan ahead, even if you're a spontaneous soul like me.
We're going to nerd out over all the data and numbers - I promise to make it sexy, though. 😉 From statistics to psychology, I am all about providing you with the tools you need to run your business like a well-oiled machine.
Personal Brand Photography
Visual content draws your audience in, it's the initial "oh wow!" that makes them stop their scroll & read what you have to say. You only have a fraction of a second to capture their attention - let's use that wisely!
Take the mystery out of what and when to post with a fully custom Instagram plan. Your audience will go from "hey, they seem cool!" to "OMG I AM OBSESSED WITH THIS BRAND!" in no time.
"I absolutely love working with Abbie.
I always need new branding photos to keep my online content fresh and my audience engaged. My business is deeply personal and Abbie knows exactly what to do and say to capture my true personality. These photos are all over my website, social media pages, and even my email signature. I can't get enough of them. If you're looking for a branding photographer who will produce authentic, engaging, quality work (AND is fun to hang out and eat tacos with,), look no further than Abigail Gowin."
It's Fun, I Promise
"A picture is worth more than a thousand words in the highly visual world we live in.
To compete in business I knew I needed professional photos to represent me and my brand. Pictures from my phone weren't cutting it. Abbie made it so easy and affordable to get great headshots and photos for my website and social media. She is so friendly and fun to be around. The expressions she was able to catch are genuinely me - and I am my brand! I couldn't be happier!"
"Choosing Abbie for my branding session is the best choice I have made this year!
I hate being in front of the camera! No really, I hate it. Being a photographer myself, I have a deep understanding of the importance of representing myself and my brand through imagery, but I just cannot stand being the subject of photos. I am awkward, uncomfortable, and have no idea what to do with my hands at any given point! But then came Abbie. I have never felt so natural, so comfortable, or had so much fun in a session. I felt like I was working with my best friend. Abbie has a way of finding the most flattering poses while still incorporating fun, laughter, and movement. She had come into the session with a deep understanding of my brand, as well as my personality and it truly shows through on the images. Please, if you could choose one thing for your brand, choose Abbie for your branding session."
let's work together
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did we just become best friends?